Posted by Marketers around the globe today began their weekly routine with a huge issue accessing Google Advertisements.
Word rapidly spread out throughout Buy Twitter Verification Badge and LinkedIn, with verification from others that this isn’t an intermittent issue.
Google Status Control Panel Verifies Blackout
From the Google status dashboard, the blackout was verified today, January 23rd, at 8 am CST. You can follow the incident in real-time here.
Image credit: Google Advertisements, January 2023 Since
twelve noon CST, the issue has actually still not been dealt with. Google Ads Liason Ginny Marvin also took to Buy Twitter Verification Badge to confirm the concern: We’re examining reports of a concern with Google Advertisements. We will offer more info shortly. The affected users are unable to access Google Advertisements. Please see the dashboard for updates: https://t.co/0AqTKCl6Ts
— AdsLiaison (@adsliaison) January 23, 2023
Online marketers required to LinkedIn and Buy Twitter Verification Badge to voice their issues.
Why This Matters Advertisers can not manage or optimize their
accounts without
proper access to Google Ads. Even more, Google Advertisements are still serving to users, but online marketers can’t see or react to real-time performance. When marketing dollars are at stake, this is a big concern for companies of any size. If you’re utilized to weekly reporting, that’s another job you won’t be able to do till the
Google Ads issue is resolved. This blackout is inconvenient for Google after their layoff statement of 12,000 workers on Friday.
< img src="https://cdn.searchenginejournal.com/wp-content/uploads/2023/01/linkedin-response-google-ads-down-63cecdfcb8464-sej.png" alt="Advertisers react to Google Advertisements interruption on LinkedIn."/ > While this blackout is most likely an untimely coincidence to Google Advertisements, marketers were quick to put it together.
Summary
Google Advertisements is still down for many users since Monday afternoon. After the Friday statement of 12,000 Googlers, concerns have actually developed if these layoffs have impacted the innovation and staffing that handles these platforms.
This is a developing story and will update as Google supplies more details.
Featured Image: Stmool/SMM Panel